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Our Vision

An Africa where everyone has equitable access to basic goods and services.
About Us

We are a for-profit social enterprise headquartered in Kenya that distributes and finances essential products and services to rural customer through a team of commission based village social entrepreneurs comprising primarily of women and youth. Our approach creates jobs for women and youth, and enables customers to grow their savings and improve their living standards.

Our Values

Listening & Learning

Our Leadership Team.

Locally led and founded with over 20 years combined experience in last mile distribution.


David Wanjau

Founder & CEO


Mercy Mwirigi

Customer Care & Operations Manager

John Odongo.jpeg

John Odongo

Finance Manager


Dick Ogada

Head Of Sales

Our Advisory Board
Susan Maina.jpeg

Susan is a market systems development expert with more than 15 years of management experience working on agricultural, enterprise, and private sector development projects in Kenya.

Catherine Waweru.jpeg

Catherine has strong technical and business expertise with more than 20 years hands-on experience in Financial Services, including banking and microfinance industries. 

Timothy Gathuma.jpeg

Timothy is an experienced Entrepreneur and Manager with a demonstrated history of working in the Credit Management sector within financial services industry.

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